This pathway focuses on the aspects of marketing and the competencies required to succeed in the marketing function including brand management, marketing research and insights, selling & sales management and digital optimization and strategy. Understanding of this pathway can be achieved through profound and vigorous appraisal procedures which incorporate the contemporary marketing industry.
Successful completion of the CIMG Professional Diploma in Marketing pathway will create the expertise, skills and insight to be able to function at an executive level within the workplace.
One or more of the following is required to gain entry onto this qualification:
CIMG Pathway 2: Professional Advanced Certificate in Marketing– must have taken & passed all subjects
ABE Level 4 and similar qualifications – must have taken and passed all **appropriate subject(s) in PW2
HND Marketing – must have taken and passed all subjects
CIM part qualification or relevant equivalent certificate in marketing– must have taken all subjects
IMM part qualification or relevant equivalent certificate in marketing– must have taken all subjects
Non-Marketing Degree/Masters Professional qualification holder with a minimum of 3 years of marketing experience – must have taken & passed all subjects **appropriate subjects in PW1 and PW2
Learn about the key dates for the CIMG qualification exam diet you’re interested in.