If I had to choose between knowledge, experience, and good conduct, I would choose 𝗴𝗼𝗼𝗱 𝗰𝗼𝗻𝗱𝘂𝗰𝘁 every single time.
Why? Because values are not just principles, they are the soul’s compass, guiding how we lead with integrity, serve with humility, and innovate with purpose rooted in something greater than ourselves. I am a tea person deeply interested in lifelong learning. I find myself at the intersection of marketing, emerging tech, sustainability, and research.
Every day, I have a singular mission: to guide and empower marketing professionals and academics to become a 𝗙𝗼𝗿𝗰𝗲 𝗙𝗼𝗿 𝗚𝗼𝗼𝗱 driving ethical, sustainable, and tech-driven marketing innovations across Africa.
𝗪𝗶𝘁𝗵 𝗚𝗼𝗱’𝘀 𝗽𝗲𝗿𝗺𝗶𝘀𝘀𝗶𝗼𝗻, I am grateful to have founded four (4) startups, each of which stands as a cornerstone to fulfilling my life purpose of 𝗴𝗶𝘃𝗶𝗻𝗴 𝗺𝗼𝗿𝗲 𝗯𝗲𝘆𝗼𝗻𝗱 𝗺𝘆𝘀𝗲𝗹𝗳.
🌍 Rumis Engage College of Marketing (RECOM) → recom.edu.gh
🚀 Rumis Engage → rumisengage.com
♻️ Sustainability Marketing Summit Africa (SMSA) → sustainabilitymarketing.org
🔗 Blockchain News Ghana → blockchainnewsghana.com
Beyond my entrepreneurial pursuits, I love to treat people with respect, empathy, compassion, and kindness. I love consulting, ideating, mentoring, designing professional and academic curricula, and training professionals in future-proof skills.
One of my most fulfilling contributions is developing and continually facilitating three (3) future-focused, CPD-eligible, and 𝗚𝗧𝗘𝗖-accredited certificate courses hosted annually by The Chartered Institute of Marketing, Ghana (CIMG):
🤖 Emerging Technologies for Marketers
📱 Digital Marketing
♻️ Sustainable Marketing
Some of my alumni are from leading institutions such as:
🏢 𝗖𝗼𝗿𝗽𝗼𝗿𝗮𝘁𝗲 & Government: MTN Ghana, GIZ Ghana, AGI-Energy Service Centre, Ghana Export Promotion Authority (GEPA), Ghana National Chamber of Commerce & Industry (GNCCI), NHIS.
🏫 Academic, 𝗙𝗶𝗻𝗮𝗻𝗰𝗶𝗮𝗹 & Insurance : Ashesi University, Fidelity Bank Ghana, Databank Group, GCB Bank PLC, Consolidated Bank Ghana (CBG), Ecobank Ghana PLC, Bank of Africa, Universal Merchant Bank, GhIPSS, Star Assurance.
🎤 𝗠𝗲𝗱𝗶𝗮, 𝗙𝗠𝗖𝗚, & Hospitality: Media General, Multichoice Ghana, Graphic Communications Group, Wilmar Ghana, Best Western Premier Accra Airport Hotel.
🏭 𝗠𝗮𝗻𝘂𝗳𝗮𝗰𝘁𝘂𝗿𝗶𝗻𝗴 & 𝗙𝗮𝘀𝗵𝗶𝗼𝗻: Sunda International, CBI Ghana Ltd, Nallem Clothing, CIMAF Cements.Kindly feel free to connect with me at 📩 aayarnah@gmail.com
